E-Commerce Times
https://www.ecommercetimes.com?rss=1
Everything you need to know about doing business on the Internet. Coverage includes tech business topics, including e-commerce, social media, mobile commerce, tech business trends and deals, enterprise IT and cloud computing applications, digital marketing, advertising, and advice for SMBs.
フィード
Native AI Search Is Only Half the Battle for E-Commerce Brands
E-Commerce Times
As semantic search becomes standard across e-commerce, experts say retailers should focus on richer product data, images, and metadata to improve AI-powered product discovery. The post Native AI Search Is Only Half the Battle for E-Commerce Brands appeared first on E-Commerce Times.
16日前
Deep Product Data Is the New SEO in the Age of AI Discovery
E-Commerce Times
Hilary Smith, CMO of Linnworks, explains why AI-powered product discovery is forcing e-commerce brands to rethink SEO, product data, and backend operations. The post Deep Product Data Is the New SEO in the Age of AI Discovery appeared first on E-Commerce Times.
24日前
Why Google’s Universal Cart Means Brands Must Sell to AI, Not Humans
E-Commerce Times
Anthony Ferry, CEO of Wayvia, discusses how Google's Universal Cart could change who owns the customer relationship. The post Why Google’s Universal Cart Means Brands Must Sell to AI, Not Humans appeared first on E-Commerce Times.
1ヶ月前
Standalone CDPs Fade as Enterprise Suites Expand
E-Commerce Times
Standalone customer data platforms are giving way to broader enterprise suites as vendors integrate customer data, analytics, AI, and engagement capabilities into unified platforms. The post Standalone CDPs Fade as Enterprise Suites Expand appeared first on E-Commerce Times.
1ヶ月前
Poor Ad Recall Threatens Brand Discovery, Visibility in AI Era
E-Commerce Times
Adobe research found consumers quickly forget advertising, creating new challenges for brand recall and discoverability as AI influences how people search for products and services. The post Poor Ad Recall Threatens Brand Discovery, Visibility in AI Era appeared first on E-Commerce Times.
1ヶ月前
AI Can Grow SMB Revenue — If It Moves Beyond the Back Office
E-Commerce Times
Many SMBs use AI to save time, but the greater opportunity is using it to engage customers, improve conversions, and drive revenue growth. The post AI Can Grow SMB Revenue — If It Moves Beyond the Back Office appeared first on E-Commerce Times.
1ヶ月前
How AI Agents Are Rewiring Market Power and Brand Visibility
E-Commerce Times
AI agents are compressing the shopping funnel and changing product discovery, requiring brands to rethink visibility, trust signals, and marketing strategies for agentic commerce. The post How AI Agents Are Rewiring Market Power and Brand Visibility appeared first on E-Commerce Times.
1ヶ月前
The Digital Shelf Begins Before the Search Bar
E-Commerce Times
Elizabeth Brooks of Brkthru explains why brands must influence shoppers before they search and which metrics matter most. The post The Digital Shelf Begins Before the Search Bar appeared first on E-Commerce Times.
1ヶ月前
Platform-Switching Tax: The Hidden Cost Every Multi-Platform Seller Pays
E-Commerce Times
Multi-platform sellers lose time and productivity switching between tools. New AI approaches aim to simplify operations across e-commerce channels. The post Platform-Switching Tax: The Hidden Cost Every Multi-Platform Seller Pays appeared first on E-Commerce Times.
2ヶ月前
Impulse Buying Taking Backseat to Deliberate Shopping: Report
E-Commerce Times
Shoppers are taking a more deliberate approach to buying, relying on reviews, search, and multiple sources to validate products before making purchasing decisions. The post Impulse Buying Taking Backseat to Deliberate Shopping: Report appeared first on E-Commerce Times.
2ヶ月前